98 year old brand ‘Beurer’ all set to capture Indian Market with new product segment
Beurer GmbH Germany has been the market leader in the health and well-being sector for more than 98 years, already operating in more than 100 countries,now the global brand is all set to penetrate in Indian market, with their high-value quality product solutions that are tailored to the needs of the customers and contribute to a healthy lifestyle. 
Beurer GmbH Germany has announced the launch of numerous health well-being products in the event today at Hotel The Surya New Friends Colony, New Delhi. The event was graced by Mr. Bernd Lindner, Export Director, Beurer GmbH Germany, Mr.Stanley Joseph, Group General Manager and Mr. Salil V.S Director Sales Marketing H.W.International L.L.C Dubai sole distributor in Gulf region and India for Beurer GmbH Germany.
At the event, Mr.Bernd Lindner, Export Director Beurer GmbH,Germany, said; “ Beurer offer German engineering in health and well-being products our uniqueness lies in diverse range of quality tech-friendly products. With Beurer advanced wireless devices one can store and transfer data safely via Beuer Health Manager Application on the internet using smart phones and PC.” We have tied up with top notch retail outlets from where our prospective customers can buy the innovative Beurer products.”
He further elaborated , ” The complete Beurer product line encompasses over 400 different items which have already proven successful mainly blood sugar measuring units, blood pressure instruments, fever thermometers, electric blankets, bathroom and kitchen scales, footbaths, nebulizers as well as pulse watches. At the event Beurer exhibited innovative new products namely wireless blood pressure instruments, Weighing scales, activity sensors, mobile ECG device, humidifiers, sleep sensor, baby care and sports products.”
In addition,Mr.Stanley Joseph, Group General Manager, H.W Int’l, L.L.C Dubaistated;“Indian customers will now be able to select products from an extensive Beurer range that comprises a multitude of products which help family members track there dear one’s health in fast pace metropolitan lifestyle.”
Past 2 years fast moving products are imported byauthorized import distributors. These authorized importers markets and distributeBeurer products through systematic trade channels in India.
Mr. Salil V.S Director Sales Marketing H.W.International L.L.C Dubaiemphasized, “We look forward to make a significant contribution to the growing healthcare industry in India. Users can transform home into mini clinic if Beurer product owned by users then there is no need for them to go to the hospitals for basic health check-ups.
In conclusionMr.Salil added,growing demographics and economics in India are expected to result in the growth of home medical instrument market. We are focusing on distribution of technologically advanced and innovative Beurer products through multiple channels to increase customer base in India.
